Tiger

Heritage meets modern luxury. Complete reimagining of Tiger's brand presence for UAE's premium venues while keeping its raw Asian spirit.

Created full brand architecture: from core guidelines to premium touchpoints. Identity system scaled across different venue types – from high-end bars to casual spots. Each location got clear guidance on adapting Tiger's visual language to its specific environment.

3 weeks, one specialized team. Brand strategy, visual system, and comprehensive guidebook for venue owners. Every element refined for UAE's luxury market without losing Tiger's authentic character.